The future of Telehealth
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I don't think I've ever seen such hype within healthcare as with the breakthrough of Telehealth (or Telemedicine). The possibility to now video call with your (para)medical specialist was all the rage in 2020. We need to focus on how the everyday experiences from using Skype, Facetime, and WhatsApp create specific expectations. People just expect the same experience in all parts of their lives. As healthcare providers, shouldn't we have the moral obligation to indeed live up to these patients' expectations? I personally believe this obligation is not to be underestimated because better health experiences create better engagement. I hope that the excitement in healthcare for the breakthrough of this 15-year-old popular technology fades out rather quickly now. Let's not linger on the success of this small step, but rather look at the new experiences that are shaping the patient's expectations already today. It is essential to have an eye on what is happening in the outside world. New experiences are already accelerating and defining new expectations towards a thorough decentralisation of healthcare. Yes, that is precisely what telehealth brings about: the decentralisation of healthcare. FOR WHOM? For all healthcare and business leaders active in medical, health, well-being and self-care, interested in future scenarios for telehealth, telemedicine, telecare, etc... WHY? Telehealth is here to stay. But let's not wait to evolve along with the opportunities of technology and the related expectations by patients. Things are changing fast. so does Telehealth has to change fast. OUTCOME? This talk will inspire and unlock nine critical questions to ask about your health & self-care business. These questions are critical for the value you can bring to your customers and patients. These questions will also be critical for the survival of your health & self-care business in the not-so-distant future.