What would you put in your Brand museum?

Denmark is one of the best places in the world when it comes to wellbeing, happiness and quality of life, according to the UN World Happiness Reports. Now Denmark actually has a Happiness Museum. Not surprisingly! Words like "Pyt" and "Hygge" are even used in English conversations about dealing with anxiety and stress. Now even Samfundssind - freely translated as togetherness, community spirit, civic engagement, or civic mindedness - has become a reference for dealing with the covid-19 pandemic.

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The Happiness Museum, which is curated by The Happiness Research Institute, explores the geography, politics, history and future of happiness, the anatomy of smiles, and Nordic happiness. Check out the brand new Instagram page @thehappinessmuseum. If there is a gift shop, maybe I should think about selling my HEALTHUSIASM book there ??


What do you excel in that it is almost worthwhile to turn it into a museum?
What would you display in your brand museum?



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#qualityoflife #lifestyle #happiness #museum #denmark

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